Ken Howells Betting Site Review
For the big bettors. Get up to £25 cash back. Use code CASHBACK on sign up.
UKGC licensed
Brand new
Mobile-friendly site
Independent Welsh bookie.
Welcome offer and overview updated 7th February 2026 by Andrew Jones.
Sports
Casino
Live Casino
Ken Howells, a trusted Welsh bookmaker since 1963, has gone digital with a brand-new betting site powered by EveryMatrix. Packed with features like bet builders, live betting, cash out and daily odds boosts. New customers can kick things off with a £25 free bet. Exclusive!
📱 Mobile app available
Reviewed by Andrew Jones
Fast, classic style betting site powered by the EveryMatrix platform. The site is clear and simple to get around, and works well. You'll appreciate the design if you yearn for the older bookmaker feel.
You can make bets by phone
Originally a telephone betting service, Ken Howells still allows you to place bets over the phone as well as the website.
The £25 free bet explained
- Sign up with promo code "CASHBACK'
- Make a qualifying bet(s)
- Get your £25 free bet
It's true that the qualifying bet is larger than usual, but the free bet you get is pretty much no strings attached.
£25 Cash Back Opening Offer
Sign up to Ken Howells Up to £25, code CASHBACK must be used. Minimum 3 bets of £10+ on separate events at odds of 2.0 or greater.
Paid as Free Bets
Sign-in to rate Ken Howells
We do our best to only accept ratings and reviews from real users. Please sign in to your account to leave your thoughts.
User reviews
★★★★★ KennyRamal • 07 Oct 2024
Best message betting site imo
The online firms won't take bets my size anymore without sending off to trader and giving me pennies to the pound in stakes offer. Ken Howells just seem to take my bets no matter the stake size. Quick, professional replies over the message betting service, can't recommend enough.★ Izzyspikes • 19 Nov 2018
Poor
Dont offer best odds except on select races. Sometimes dont even answer the phone, staff are rude and act like they are doing a favour accepting your bets avoid.Frequently asked questions
Ken Howells at-a-glance
Promotions
Features
UK approved
Ken Howells is operated by Targetlocal Ltd and is regulated by the UK Gambling Commission. View Ken Howells's licence on the official UKGC site.
UK Gambling Commission
Account number 422Ways to bet with Ken Howells
Website: kenhowells.com
Mobile apps available for iOS and Android.
Gamble responsibly
You must be over 18 years of age to open an account with Ken Howells. Betting promotions are open to UK and Ireland residents only. Check the full terms and conditions. Gambling should be enjoyable entertainment. If it ever feels like it's getting too much, make use of our responsible gambling advice or seek support.
gambleaware.org →